In the previous post, I interviewed local emerging designer Cassie Evanow and was fortunate enough to get one of her custom pieces. I love how she reconstructs classic American brands such as Calvin Klein and Tommy Hilfiger and designs with a modern and sexy twist. Check out her Instagram: @ShopJawn and her website for her pieces. Snag them quickly because they sell out fast!
Tuesday, November 25, 2014
Today's local designer spotlight is 25 year old Cassie Evanow. I spotted her designs on Instagram and was immediately impressed by her creativity and originality. Her pieces are one of a kind and sell out with the blink of an eye. I got the chance to interview the young talented designer about her brand and also snag a custom piece of hers!
When did you first start designing?
I've been designing practically my whole life. My mom was a sewer so I was taught early. Most of my early sewing consisted of tailoring/reconstructing hand-me-downs from my brother and sister. In high school I began making dresses and function costumes from scratch.
Who are some of your favorite designers?
I don't really have any favorite designers, so that's why I became one. I've never been completely amazed by any one designer. Although you could say Betsey Johnson was a pretty big inspiration for me in my younger days.
Who/what inspires you when it comes to your designs?
My current designs are usually inspired by trends of the past. I love bringing back my old favorite looks with a modern twist.
Who is your customer? Who do you design for?
I design for the modern girl. I love creating wearable looks that combine street and suburb, tomboy and diva, rebellious and conservative. All with a twist of uniqueness.
It's clear you take pride in your body shape and size. How do you feel being a voice for not only slimmer women, but for women in general to take pride in their own shape?
I don't want people to know me as a brand who just caters to skinny girls, even though that's what my recent designs are best for because I'm used to using myself as a mannequin! However, I am an advocate for skinny girls because I feel like they have been getting the shaft lately with all this big booty hoe nonsense. Nobody should ever be made to feel ashamed of their appearance. God made everybody exactly how they were supposed to be! I faced a lot of insecurities as a teenager who never got boobies, but now I'm proud because I'm me and NOBODY else looks like me. Once I started convincing myself of that, my whole life changed and I started to radiate a whole new sexiness. I would never get any type of cosmetic surgery. I'm too busy being thankful that I have all my limbs to worry about T&A!
What's the one thing you can't live without?
The one thing I couldn't live without would be faith! I am blessed with the wisdom and understanding that everything is cool and groovy. Granted, I haven't had a very rough life, but when life hits me wit some B.S., I take a deep breath and handle it with grace and confidence.
Whats next for your brand? What goals and aspirations do you have in store?
I keep telling myself that my next goal is to expand and create a real brand, but I'm not in a rush. I'm not interested in any collaborations, I just want to create. I need full creative freedom for the benefit of my mental state right now. I've been trying to get away from reconstructing existing brands and get more serious about mass production. For now, I just vibe with whatever design I feel like creating that day when I wake up in the morning!
I love the message that Cassie promotes with being an advocate for her body type. Ironically, I'm not a slim or slender girl, but I do believe that EVERY body type should be appreciated. I love that she was able to design a piece for me to fit my body just right! Check out the pictures of me in my custom piece from Cassie in the above blog post!
Monday, November 17, 2014
Sports Bra: Nike, Skirt: Topshop, Shoes: Nasty Gal
"I've always been inspired by the functionality of performance wear and the advancements in fabrics and technical details." - A Wang
After the successful launch of his H&M collection, I sported a Wang inspired look with a Nike sports bra and paired it with my favorite Top Shop skirt. I love the comfortability of the Sportswear trend, and combining it with feminine elements. The skirt is also extremely comfy.
All photos taken by Darrell Britt-Gibson
Wednesday, November 5, 2014
The launch of the Alexander Wang x HM collection is less than 24 hours away! It's been some months now since this collaboration was first announced and now the line will finally be available in select H&M stores and online. The pieces have Wang's signature "sporty chic" touch, but at a more affordable price point.
If you live in the LA area here are the H&M locations where the line will be sold:
Sunset Blvd. (West Hollywood)
Fig at 7th (Downtown)
South Coast Plaza
If you don't want to leave home to get your hands on a A Wang x HM piece, the collection will also be sold online on the H&M website at 10 am EST (that means 7 am for us west coasters.)
Here are some of my favorite items from the collab:
Jacquard Knit Dress, $99
Crop Top, $39.95
Top with Perforated Pattern, $149
Short Scuba Top, $59.95
Jacquard Knit Top, $49.95
Suede Boots, $299
Jacquard Knit Leggings, $59.95
Jacquard Knit Skirt, $59.95
Good luck to all of the shoppers planning to grab some of Wang x HM goods! I predict the collection will be sold out faster than H&M's previous collaborations.